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Written by Lin Grensing-Pophal

What Kind of Coach Are You?

What’s in a name? Does it matter if you call yourself a “business coach,” “life coach,” “executive coach” or “professional coach?" From a marketing and business development perspective, names certainly do matter in terms of establishing brand identity and conveying signals—however subtle—to potential clients. While there is clearly some variation in definition, ... Read More

About Conducting Culture Assessments

Many companies espouse their strong cultures, but, interestingly, they’re unable to point to why they believe this, to any evidence that the culture is indeed “strong” or that the culture has any measurable impact on the company’s overall mission, vision, values or objectives. While a great culture is something desired by ... Read More

The 7-Figure Leap

What professional coach hasn’t dreamed of making it big – establishing and growing a firm that achieves phenomenal success? Who wouldn’t like to achieve the status of a Stephen Covey or Marshall Goldsmith? For every one of these upper-echelon coaches, there are hundreds toiling away, virtually unknown, and certainly not pulling ... Read More

Coaching Clients Toward Performance Review Effectiveness

Are performance reviews worth the paper they’re typically written on? Samuel A. Culbert, co-author of Get Rid of the Performance Review! (Business Plus, 2010) doesn’t think so and, resoundingly, neither do a wide array of professional coaches. But, they say, it’s not the review itself that’s the problem; it tends to ... Read More

The Flip Side of Franchising: When You’re the Buyer

Coaching is a profession that can be started by a sole proprietor in the comfort of his/her home. The possibilities are endless and sometimes overwhelming, particularly for those who are great at coaching, but maybe not so accomplished at marketing, business development and business management. Buying into a franchise may be the ... Read More

Franchising Your Coaching Practice

“Ninety percent of coaching companies are about as saleable as a second-hand piece of chewing gum,” says Karl Bryan of Leader Global Consulting. Bryan represents the other ten percent. He has successfully franchised his business coaching company and operates in seven countries. What makes his business different? “One of the things I provide ... Read More

Sustainability for Your Coaching Practice

What happens when Anthony Robbins dies? Robert Hargrove? Martha Beck? You? While sustainability is not a topic that many of us think about, it is one that we should think about. But first, you have to build something that needs to be sustained. Build It And They Will Come Steven Xavier, an executive coach in Westlake Village, ... Read More

Coaching and New Media: Taking the Service Online

In the not-so-distant-past, clients in need of coaching services either had to go to the coach or have the coach come to them. Enter new technology. Today’s varied technologies combine sight, sound and various online tools and assessments to make coaching not only more accessible but in many cases, more cost-effective as ... Read More