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Werner Erhard (1935- ) introduced the idea of transformation in the early 1970s through his est courses which also opened people’s minds to the possibility of their growth and potential. According to a coaching colleague, Erhard’s work, along with other thinkers of the time, was “an interesting blend of philosophy, psychology, sociology, spirituality, and life affirming wisdom—which perfectly prepared me for becoming a coach”.
Published in 1978, Werner Erhard: The Transformation of a Man, The Founding of est is a biography of Werner Erhard by William Warren Bartley, III.
Erhard himself told me that the process of creation involved “synthesizing ideas from another perspective… so that you come up with something new that has a value for people that the original ideas by themselves don’t have.” This is what he did with est and continues to do today for individuals, organizations and corporations.
What influence on the coaching field do you attribute to Werner Erhard?
Vikki G. Brock, PhD, MCC
Director, History and Archive Division
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