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New York Daily News: Designer Gets Tough Love from Retired Fashion Executive

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Published: July 20, 2009 under Archived Coaching News

July 20, 2009 – New York Daily News – New York, NY, USA

Before the Meatpacking District became ultracool, clothing designer Jussara Lee opened a small store on Little W. 12th St. next door to Pastis, the chic eatery glamorized on “Sex and the City.”

Lee has become a fixture in the neighborhood, selling her expensive, made-to-order men’s and women’s clothes to stylish, quality-conscious customers.

But recently the 41-year-old, Brazilian-born designer jumped into a cab for a short trip that seemed worlds away: a no-frills room in the Jacob Javits Federal Building.

Lee was among 80 business owners who came to get free, one-on-one advice in a 30-minute coaching session sponsored by American Express and Score New York, a nonprofit affiliated with the U.S. Small Business Administration staffed mostly by retired execs volunteering their time.

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